Enter The Dragon’s Den At SDCC With House Of The Dragon


The House Of The Dragon: DracARys app will be ready for us out at SDCC if you are able to make it through the Dragon’s Den

It should definitely come as no surprise that with SDCC about to kick off House Of The Dragon will have some form of presence out there to hype up the new show and everything around it. Hype that Warner Bros. is definitely going to get rolling with not only the release of the House Of The Dragon: DracARys App on July 20th, but a whole experience to walk users through it all. Well, as long as you will be at SDCC this year and take the time to wander downtown San Diego, CA just a bit. This is where they will be setting up a wholly immersive experience for fans to walk through and also claim their own special dragon to become the Mother/Father of dragons they have always wanted to be.

During the run of SDCC this year, and over at the MLK Promenade (326 W Harbor Dr), those looking to enter the House Of The Dragon will be treated to an interactive experience resulting in the ceremonial hatching of a dragon egg. The experience will walk you through various parts of the story and show with the conclusion being that of the Targaryen-era Iron Throne photo op and the ability to hatch their personalized dragon egg in the House Of The Dragon: DracARys AR App. The app does not officially launch until July 25th, so those at SDCC will not only get the experience and custom egg, but also a chance to see what the final version will hold just before the rest of the world. A massive bit for any of those Game Of Thrones fans always looking to prove they are one step high on the stairs of fandom.

“House of the Dragon: The Dragon’s Den”

Location: MLK JR Promenade: 326 W Harbor Dr, San Diego, CA 92101


  • Thursday, July 21:10:00am - 6pm
  • Friday, July 22: 10am - 6pm
  • Saturday, July 23: 10:00am - 6pm
  • Sunday, July 24: 11:00am - 4:00pm

Will you be adding this experience to your list of must-do at SDCC or are you waiting to see how House Of The Dragon plays out before getting the app? How varied do you think this dragon egg will be or will it just be something that lists a custom name and logo from the event? Will this be more about the interactive experience more that the upcoming App for you? Give us all of your thoughts on this down in the comments and then feel free to discuss it all if you so wish. We will keep the SDCC 2022 news coming and update you further on House Of The Dragon: DracARys as we get anything new. All you have to do is keep checking back in for all of this and much more as the days flow out.