Go Joe!

It should come to no surprise that with the new film coming out this summer that there would be a game to go along with it. But there has been no solid word on that at all. But NDA's are a funny thing. It looks like EA has been working on this title for a while in the dark shadows of the game developer world. Or at least one would hope so since they are looking to release right next to the film this summer.

With that said, there is still very little announced other than the fact that it is being made. But we only need to wait another week before they start doling out new information at and after the 2009 Toy Fair in New York. What they have mentioned is that there will be 12 playable characters for the game, which you can play in a team mode via online methods given the platform allows. Which of course is every platform under the sun. Another interesting thing about this announcement is that the story of the game will expand on what happens in the film. So the success will be closely tied to how well the movie goes as well. Well see how this looks next week.

EA Confirms Covert Mission to Create Action-Packed G.I. JOE® Video Game Inspired by Upcoming Film From Paramount Pictures, Spyglass Entertainment and Hasbro

G.I. JOE Set to Invade All Major Video Game Platforms in Summer 2009

Toy Fair 2009

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Electronic Arts Inc. (NASDAQ:ERTS) today announced that development is underway to bring Hasbro's legendary G.I. JOE® brand to all major console and handheld gaming platforms in summer 2009 to coincide with the theatrical release of the G.I. JOE: THE RISE OF COBRA live-action movie from Paramount Pictures and Spyglass Entertainment, in association with Hasbro, which opens in theaters August 7, 2009. EA will unveil a "first look" of the G.I. JOE® video game at Hasbro's Showroom at Toy Fair on February 15-17, 2009 in New York City.

"As Hasbro and Paramount Pictures reignite the G.I. JOE® property this year with an all-new toy line and film, EA is excited to play a major role in bringing this icon of pop culture history to a new generation of enthusiasts through interactive gaming," said Chip Lange, General Manager and Vice President of EA Hasbro. "G.I. JOE® offers exceptionally rich storylines and a cast of characters that lends itself incredibly well to creating an over-the-top action adventure video game that will thrill gamers as well as G.I. JOE® fans."

For fans of all ages, 2009 is gearing up to become another watershed milestone in the timeless franchise by introducing even more new ways to engage, immerse and play within the G.I. JOE® universe. The G.I. JOE® video game will feature an exclusive storyline that picks up where the live-action movie leaves off, allowing players to re-create and re-live the greatest moments from the film, cartoon series and action figure toy line. The game will feature 12 G.I. JOE® characters, each with unique abilities and weapons. Adding to the adrenaline rush will be an intense single-screen co-op mode allowing two players to easily unite as a team in a classic struggle between good and evil as they work together to defeat the powers of the COBRA organization. The G.I. JOE® video game is under development for Xbox 360® videogame and entertainment system, PLAYSTATION®3 computer entertainment system, Wii™, PlayStation®2, PSP® (PlayStation®Portable), Nintendo DS™, and mobile devices.

"G.I. JOE® has been an icon of action for 45 years," said Mark Blecher, General Manager of Digital Gaming and Media at Hasbro. "EA has tapped the legacy of the G.I. JOE vs. COBRA saga to create an amazing interactive experience inspired by the movie, comic books, animated series and iconography that we hope will resonate with millions of fans."

For more than four decades, G.I. JOE® has been one of the premiere brands in the history of boys' toys. Originating the term "action figure" in 1964, Hasbro's G.I. JOE® brand ushered in a new play pattern that forever changed the scope of the toy industry. The G.I. JOE® brand made another revolutionary introduction in 1984 with the release of the G.I. JOE vs. COBRA toy line, which introduced a generation of boys to the heroic G.I. JOE® forces, led by Duke, and their epic struggle to defeat the evil COBRA organization. The G.I. JOE vs. COBRA saga featured a diverse cast of characters – both good and evil – that became a part of pop culture through Hasbro's toy line, an animated television series and best-selling comic book franchise.

For more information about the G.I. JOE® video game and to sign up for updates, visit gijoe.ea.com
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